Leonard Vun

About Leonard Vun

An experienced end-to-end business analyst. Empowering companies big & small to co-create ‘fit-for-purpose’ products & services that people enjoy using.Business Analyst // Product Analyst

Posts by Leonard Vun:

What does Defi Decentralised Finance mean header picture

What is Decentralised Finance (DeFi)

Watermarkly – A Watermark Creator Review

Watermarkly offers easy-to-use watermarking features right in your browser so you can create professional, consistent and stylish watermark on your photos.

Businessman flying on rocket business concept

Product Roadmap – 3 product mindset approach

Having worked on projects and wore proxy product hats, these are 3 common mindset that I see in approaches to product development.

People first approach to product management

Summary of How to Solve People’s Problems as a product manager by a Facebook Product Manager Aiaerim Shorman in 2017 shared in a Product School Bay area meetup how changing one word in product development makes a tremendous difference in her PM job.

My Loyalty Coupon Rewards Mobile App Idea

Problem In 2012, I have this idea which has been slowly developing in my mind for quite some time and the idea came about from the process of doing grocery shopping with my wife. In the Korean supermarket industry, they are a big advocate of rewards programme to try and get their customers to come […]

Converting low value banking customers using digital services

Most banks know the profitability of their existing customer base. They would have done deep analysis using their customer relationship management (CRM) tool or from market research to produce perceptual maps of customers based on behaviour or psychographic variables.

OODA Loop on Decision Management

Today’s customers’ are very different to yesterday’s customers. Technology have allowed customers access to wealth of information than ever before. This additional information gives customers the power to the value exchange of product and services provided by companies. This is also at a time where customers demand to be different and loyalty is scare. Coupled […]